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Preferences for products change for different consumer segmentsInterestingly, Ugg london “Tech Junkies,” or those consumers who are avid readers and visitors of technology review Websites and technology content Websites, are more interested in Google and Microsoft products than the general population.While Tech Junkies are 69 percent more likely than the average online adult to search for “iPad Air,” they are 2.7 times more likely to search for “Nexus 7” and 1.3 times more likely to search for “Galaxy Note 3,” two Android-powered tablets. Microsoft’s new tablet, the Surface 2, also is searched for by Tech Junkies at rates double that of the average online adult.

Experian Marketing Services will be posting weekly updates for both hot products and top retailer Websiteson their website throughout the holiday season. To view a webcast on key holiday trends and search marketing tactics, please use this link.Ugg london About Experian Marketing Services Experian Marketing Services is a global provider of integrated consumer insights and targeting, data quality and cross-channel marketing. We help organizations from around the world intelligently interact with today’s dynamic, empowered and hyperconnected customers. By coordinating seamless interactions across all marketing channels, marketers are able to plan and execute superior brand experiences that deepen customer loyalty, strengthen brand advocacy and maximize profits.

Ugg london Experian® is the leading global information services company, providing data and analytical tools to clients around the world. The Group helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. Experian also helps individuals to check their credit report and credit score, and protect against identity theft.Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended March 31, 2013, was US$4.7 billion. Experian employs approximately 17,000 people in 40 countries and has its corporate headquarters in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and Sao Paulo, Brazil.Experian and the Experian marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc. Other product and company names mentioned herein are the property of their respective owners.