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May 09

Uggs en la nieve

Founded in 1978 in California, the UGG® brand has built a reputation on luxury and comfort by using only the finest materials in the world, employing the highest standards of craftsmanship, and delivering new and innovative styles. The UGG® brand is recognized as a premium lifestyle brand with more than $1 billion in annual sales, offering men’s, women’s and kid’s footwear as well as loungewear, outerwear, home products, cold weather accessories and handbags. The brand’s concept and outlet stores offer the ultimate brand experience with 137 locations worldwide, including New York, San Francisco, Los Angeles, Paris, London, Tokyo, Shanghai and Beijing.

M&C Saatchi is the world’s largest independent marketing communications group, with 24 offices in 18 countries.  The network employs more than 1,800 people who service over 200 clients, spanning advertising, design, social, content, digital marketing, mobile, public relations, sponsorship and event management.  The agency was founded in 1995 by Maurice and Charles Saatchi with the principal of ‘Brutal Simplicity of Thought,’ and was called “the fastest growing start-up in advertising history” by Adweek. The LA agency has produced iconic work for Ketel One, Crystal Cruises, Qantas Airways, Epson, OSU – The James, the San Diego Zoo, UGG® Australia, New Mexico Tourism Department, Google, and the California Department of Public Health.

NEW YORK, July 16, 2015 /PRNewswire/ — Last night, UGG® for Men (a division of Deckers Brands NYSE: DECK) debuted as the exclusive footwear sponsor at the Grungy Gentleman Spring/Summer 2016 runway show. In conjunction with the CFDA’s first New York Fashion Week: men’s, it was the first time the brand was present on a New York City runway.One hundred Freamon shoes in custom cobalt blue to compliment the Grungy Gentleman palette embossed with a “G” on the tongue were created exclusively for the Grungy Gentleman runway show as a partnership with UGG® for Men.